THE PURPLE ARROW_GROWTH_MARKETING LAB

7 Vital Technical SEO Tools for Everyday SEO

Anybody doing technical SEO has to have automation and optimization tools. On a low-content website, you can do some things manually, but using optimization tools is far more beneficial than sifting through web server logs or searching for mistakes in your rich snippets.

See which tools I keep in my technical SEO toolbox by reading on.

Technical SEO Tool #1: Screaming Frog

A stand-alone program, Screaming Frog SEO Spider runs on all of the main operating systems. I am one of the thousands of SEOs who depend on the software for their daily work.

Screaming Frog_ SEO Technical Tool

There are both commercial and free versions of this multifunctional tool.

Screaming Frog_ SEO Technical Tool2

Additionally, you may interface with PageSpeed Insights, Search Console, and Google Analytics. I can’t suggest Screaming Frog highly enough for technical SEO audits.

Technical SEO Tool #2: Google Search Console

One tool that Google offers is called Google Search Console, and it gives you amazing insight into your website. To access Google’s information, you must first add and validate your website on the platform.

The work will be worthwhile because you’ll get access to a wealth of information, such as:

  • Indexation Insights
  • Core Web Vitals
  • Mobile Usability
  • Page Experience
  • Sitemaps

 

The indexing feature is quite good at doing validations on any problems you’re having and very strong at detecting indexing difficulties.

You can access them in the console if there are any security issues with your website or if any actions have been made against it. Though they don’t often let us see behind the scenes to see how we might improve websites, Google does let us in this case.

Google Search Console_ SEO Technical Tool

Technical SEO Tool #3: Rich Snippet Tool

Another tool from the search engine behemoth is the somewhat simpler Rich Results Test. This tool seeks to ascertain one of two things:

  • If rich snippets are supported by a URL
  • if the coding allows for rich snippets
Rich Snippet Tool

To keep an eye on rich results and fix any problems the program finds, you can test a live URL. This tool is really helpful because rich snippets are a very effective tool in the search results.

Technical SEO Tool #4. Schema Validator

Another tool that might assist you in navigating the complexities of structured data is the Validator from Schema.org. The tool can be used to validate the schema on your website by fetching a URL or by running it on structured data that you code.

Schema Generator

Errors and earnings will be returned by the validator so you may fix them.

Technical SEO Tool #5. WebPageTest

One of the most effective tools for optimizing and testing the performance of websites is WebPageTest. Although there exist alternative tools for measuring site speed, you can perform tests on:

 

  • Site performance

  • Lighthouse

  • Visual comparison

  • Traceroute

  • Core Web Vitals

WebpageTest

Tests can be conducted using cable, 3G, or 4G. Moreover, you can change the server’s location. There are choices to repeat view, which will test the website after the initial visit to find out how it loads on a follow-up visit.

Comprehensive data, actual experience, and even video capture enable you to identify page loading bottlenecks and acquire insights into the main problems impeding the functionality of your website.

Technical SEO Tool #6. Webdev Tool

Web.dev is an excellent information source with several courses that are well worth taking. But today, PageSpeed Insights will be the main topic of discussion. With this easy-to-use tool, you can ensure that your pages load quickly on all devices.

Web.dev

You may check the desktop and mobile site speeds by doing a URL analysis. You will be able to see details about:

  • Performance and speed of desktop websites
  • Speed and functionality of mobile websites
  • first satisfying painting
  • Index of speed
  • biggest satisfied paint
  • Time to Interact

 

With the help of the offered information, you may expedite a website.

Technical SEO Tool #7. Google Mobile-Friendly Testing Tool

Another excellent tool for determining whether a website is mobile friendly or not is the Mobile-Friendly Test. You can test a code or a URL to learn more about:

  • tested web page
  • Usability on mobile devices

 

The tool will let you know if there are any problems and provide you the option to fix them to make your website more mobile-friendly.

Technical SEO Tool #8. GTmetrix Page Speed Report

Another excellent choice for site performance and speed is GTmetrix. You can discover the following with this free tool:

  • Leading problems affecting performance
  • Find out the effects of every problem and audits.
  • View CLS, TBT, LCP, and FCP

 

Link: https://gtmetrix.com/

Make sure to use GTmetrix to assess your website if it is having trouble passing speed and performance tests.

Technical SEO Tool #9. W3C Validator

An easier and faster method of validating the HTML and XHTML of website is to use the W3C Validator. You can confirm by:

  1. URL
  2. Upload of file
  3. direct involvement

Link: https://validator.w3.org/

One of the most effective solutions for increasing a website’s security and speed in the simplest way imaginable is Cloudflare. While body filters can do tasks like injecting Hreflang, workers can assist with handling redirection.

Final Thoughts:
Technical optimization necessitates extensive research and investigation. You run the danger of slowing down the process and losing important details that could affect the website you’re working on if you don’t use tools.

If you know how to utilize them correctly, the aforementioned tools give you a great deal of technical SEO power.

Leave a Reply

Your email address will not be published. Required fields are marked *